Sensational speakers
speak from the soul, not from the screen. If you
must use slides, such as PowerPoint, here are
some tips:
Tip #1: Use
PowerPoint, or other slides, only when it truly
enhances your presentation. For each slide, ask
yourself, "Does this slide actually fulfill a
purpose, or is it just duplicating me?" If it's
duplicating you, one of you is irrelevant. Get
rid of it.
Tip #2: The text
on your slides should never be less than 36
points in size. Any smaller, and your slides may
not be recognizable to anyone more than a few
rows from the front. Some people say 32 points
is okay, but I’ve seen 32 point font get lost in
the viewing. When it comes to the text on your
PowerPoint slides, go big or go home.
Tip # 3: There are
many reasons to avoid bullet points. The human
brain recognizes and remembers "gist" before
"detail." When your presentation is full of
bullet points, you’re using detail to build
gist, and this is completely opposite to how the
brain works. Use large pictures, instead of
text, and the retention factor jumps from 10% to
65% in most cases. (See page 234 of, “Brain
Rules,” by Dr. John Medina).
Tip #4: Need
another reason to avoid bullet points? Factor in
that our brain accepts information using both an
audio channel, and a visual channel. When we
read words, our brain is using the AUDIO channel
to convert those words into sound. If your
audience is supposed to be listening to you
speak, but they’re also trying to read bullet
points, the audio channel becomes crowded, and
the visual channel isn’t being used at all,
substantially diluting the audience’s attention.
Tip #5: Each slide
should have only one purpose, one point, one
image, and/or one caption. As a rule of thumb,
and yes, there are exceptions, if you can’t
write your caption on a 3 x 3 inch sticky note,
you have too many words for one slide. Your
audience should be able to look at your slide
and get the point in one second flat, then turn
their attention back to you, the speaker, where
it belongs.
Tip # 6: Remove
anything your slides contain that doesn’t
support your message. Things you should remove
are logos, flashy backgrounds, borders,
animations, and graphics that don’t mean
anything. Your slides will only do one of two
things, support your message, or detract from
your message. Do you really need a logo on every
slide? Doesn’t your audience already know who
you are? Promote with your talent, not your
slides.
Tip # 7:
PowerPoint has awesome animation tools. Use them
wisely to build the story with your slides,
never to simply dazzle your audience. With every
animation, ask yourself this, “Does this support
my message, or is it just here because it’s
cool?” If it’s just there for the cool factor,
dump it. If it enhances your point, keep it in
there. Remember, YOU ARE the presentation, your
slides are only there to enhance.